Sustaining Community: Effective Management of Caravan Parks

Caravan Family TripCaravans and caravan parks are everywhere in Australia. Locals and tourists alike travel thousands of kilometres deep into the bush and outback to experience rural and traditional Aboriginal culture. Caravan and camping have a significant impact on the tourism sector. Through national efforts and tourism offerings outfitted by local businesses and individuals, travellers get to experience the great outdoors in a unique way.


Social glue as capital

Over the years, the caravan culture in Oz has become an interesting topic in the social science and academic circles. Property investors would buy caravan parks across the back country and would let a local family or business oversee the place and tourism activities. The effect that this management model has on the community is that it boosts the levels of participation and engagement between locals and visitors.

Park managers would organise social events that aim to bring people together, where they would exchange stories and immerse in meaningful conversations. These social and cultural exchanges have a meaningful effect in terms of community and character building. Locals and visitors get to tell their stories and immerse in each other’s culture.


Role in community building

In an economic point of view, caravan tourism provides employment opportunities for local and Aboriginal communities. This social glue works as a kind of capital that generates revenue, however modest, to address local issues, such as economic and academic disadvantages and violence.

In exchange for accommodation and tourist offers, locals are able to generate enough money to improve their lives. The caravan culture in Australia is unlike any other. There used to be a stigma attached to caravan parks. Communities living in these parks were perceived as disadvantaged and rife with crime and backward ideologies.

Following years of improving management rights, developing decent accommodation and facilities, and improving local and tourist interaction, caravan culture became a popular choice for intrepid wanderers. There are even instances when investors convert investment motels for sale into caravan parks to generate supply for the demand.

There are now parks that cater to younger, nomadic crowds and those that appeal to families travelling with children. What’s even more fascinating is that there are increasing numbers of Australian families who turn their backs on city life for a nomadic, transient life with caravans.